Makeup trade shows are in a league all their own. They’re equal parts shopping and education. You pick up so many industry secrets and techniques that they can be overwhelming. Our own Levi Vieira had people scrambling for pen and paper during his IMATS LA seminar on Airbrushing Made Easy. In case you missed it, [...]
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It’s an exciting time in Hollywood. Award season has celebrities and their glam squads scrambling for the latest and greatest. With so many red carpet moments pending, you can be sure IMATS LA is going to be a zoo-just the way we like it! The pro-only trade show will be at the Pasadena Convention Center [...]