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Beauty Innovation: Protect the Truth SPF 50+

June 16, 2011  |  Inspiration

Whether you are a tanning addict or prefer to sit in the shade, OLEHENRIKSEN’s Protect the Truth SPF 50+ sunscreen is one product you absolutely need to add to your beauty routine.  As part of the brand’s newest addition to the Truth product line, this little 1.7 oz. powerhouse is not just a lightweight, oil-free sunscreen, it also helps heal preexisting sun damage and prevent premature aging caused by UV exposure.  Having gotten the chance to try this product out, we simply had to share it with our fans.

What it is: A lightweight, oil free sunscreen is light enough to wear under any daily moisturizer or makeup, and strong enough to protect from UV damage and other environmental aggressors that can cause premature aging.

Who it’s for: Anybody that wants all the pros of a superior UV blocking and anti-aging lotion, without the heaviness of your average sunscreen.

Why it’s different: This lightweight, oil-free sunscreen contains a unique ingredient named the Solar Active Complex. What’s so special about this complex is that it activates the sunscreen ingredients when exposed to heat and light.  That means this sunscreen not only protects your skin from broad spectrum UV damage, but it also helps to increase your skin’s tolerance to UV rays while stimulating it’s natural repair function and protecting against environmental aggressors.

How it works: When you skin is exposed to heat and light marine enzymes in the Solar Active Complex kick in to shield your skin and increase your resistance to damaging UVA/UVB rays.  In addition to this, the Vitamin C and micro algae included in the lotion also help firm and brighten your skin.  That means you get to enjoy the sun while you not only protect but improve your skin’s tone and elasticity!

How to get it: Simply visit the OLEHENRIKSEN website and add Protect the Truth SPF 50+ to your cart.  Want to try it out in person?  You can also pick up this product at Sephora.


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